City leaders launch "Improve Our Tulsa" campaign

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Story by: Janai Norman
Updated: 9/17/2013 1:05 pm Published: 9/17/2013 11:39 am

City leaders are getting the word out at the $918 million proposal make its way to the November Ballot.
It’s the “Improve Our Tulsa” campaign, and it would fund improvements around the city.

“Streets is the primary driving factor, no pun intended, of this group of projects,” Mayor Dewey Bartlett said in Tuesday morning’s announcement.

It’s Tulsa’s largest ever improvement plan, and so far, city leaders say it’s gotten unanimous support from city councilors, ample support from residents, and “the support of Mayor Bartlett and former Mayor Taylor,” according to councilor GT Bynum.

The proposal would extend 1.1 percent of the city’s third penny sales tax, raising 563 million dollars for street projects plus 355 million dollars in bonds to fund street and bridge improvements.

We found out the process for getting to the 918 million dollar proposal started by focusing on the city’s high priority needs.

Then there were those town hall meetings for resident input FOX23 told you about over the summer.

“We heard complaints from a lot of people about different aspects of the proposal in earlier drafts,” Bynum began. “And we made changes to accommodate those criticisms that we thought were fair.”

We went to the head of Waller & Company, the PR firm in charge of the campaign, to find out how they’ll get the word out.

“Just like with any type of campaign there will be some advertising, some radio, maybe some TV, there will be some direct mail pieces, social media,” Barrett Waller listed off.

And as far as funding, we found out there’s no finished budget yet, but the campaign will be privately funded.

We’re told no taxpayer dollars will be used, but taxpayer help is sought after.

“We’re asking for their help in reaching out to their friends, they’re neighbors they’re co-workers,” Bynum said. “Our goal is that by the time people go to vote on this in November, they will be sick of hearing about it.”


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